Hello!

Welcome to our A2 Media Studies Blog, holding the entire process of the development of our music video. We created a music video for the song "Titanium" by DJ Guetta, ft. Sia. Alongside this, we created two ancillary products each. We created a star persona named DJ Soto, who was the face of our products.

Here is our music video:

Titanium - DJ Soto (Final Cut 2) from Shadow Inc. on Vimeo.

To allow all members of 'Shadow Inc.' to contribute to our final product, we came up with "official" job roles for each member to allow equal contribution. However, we ensured that each member tried out every role to contribute more broadly.

OFFICIALLY:

Sonali: Cinematographer

DIGIPAK: https://shadowinc222.blogspot.co.uk/2018/02/digipak-final-sonali.html
WEBSITE: https://shadowinc289.wixsite.com/djsoto2 

As the cinematographer, I had the responsibility of ensuring all the camera equipment was in good conditions and was available for us on the two shooting days. In order, to ensure our music video was done to a good standard and we had a clear vision of what shots we needed to film at each location I created a shot list and this prevented any problems from occurring.

Zeel: Editor
DIGIPAK: http://shadowinc222.blogspot.co.uk/2018/02/digipak-final-draft.html
WEBSITE: https://sanaz002304.wixsite.com/djsoto

As the editor of the music video, my role consisted of editing the entire music video. Throughout this process I had to learn a variety of different editing techniques not used before for example, the scribble effect. During the scribble effect, I had to draw on every single frame of the music video whilst incorporating movement. Furthermore, I also had the role of assistant cinematographer whereby I had filmed a variety of shots during the final shoot.

Kanaiya: Director

DIGIPAK: https://shadowinc222.blogspot.co.uk/2018/02/digipak-draft-5-kanaiya-final.html
WEBSITE: https://lakhk013304.wixsite.com/djsoto

As the director, I had the responsibility of ensuring that the cast and my team members were working together cohesively and everything went smoothly. For this, I created a production schedule and a letter for the actor to ensure that there were no miscommunications. I controlled the artistic and dramatic aspects of the music video as a co-editor, and I also satisfied this role by editing several video tasks that we had completed. This had taken place whilst visualising the screenplay and guiding the actor to fulfil the vision that we had.

We hope you enjoy our music video and blog :)

Final Cut v1 - Titanium: DJ Soto

Here is v1 for the final cut for our music video.
 
Titanium - DJ Soto (Final Cut) from Shadow Inc. on Vimeo.

Refer to post titled 'Hello!' for the final cut of the music video.

Evaluation Question 4: Sonali

Evaluation Question 3: Sonali

Evaluation Question 2: Sonali

Evaluation Question 1: Sonali

Website Final - Sonali

Please click on the link below to view my website:

https://shadowinc289.wixsite.com/djsoto2

Digipak Final - Sonali

Here is my final digipak:

Without template:

With template 

Rotated version:

Website draft three: Feedback

I gathered feedback from my target audience, they gave me verbal feedback and analysed WWW and EBI. I will take their feedback aboard when making my final website.

Gathering feedback from my target audience is very important because it will ensure my product grabs the audience's attention, and therefore these are the changes I will be making from the feedback I received:
- I will add more information to "ABOUT ME"
- Gallery page: I will take pictures of Alex in different locations, and incorporate it into my gallery page

Website: Production Process (Draft three)

I took screenshots of my process when making changes to my website

Website Draft Three

Below I took screenshots of my website.

FEEDBACK: Effects Cut v2

For our target audience feedback, another class from the younger demographic watched our music video and gave us feedback.


On average, editing had been rated 8 out of 10. The use of camerawork had been rated 7 out of 10.

Effects Cut v2

Here is the second version of our effects cut. In this version, we completed the scribble effect and looked into ways of reducing the visual impact of the powder paint shot in the first chorus. We are still looking into this further.


Effects Cut v2 from Shadow Inc. on Vimeo.

Digipak: Production Process (Draft Three)

I took screenshots of my process when making changes to my digipak.

Digipak Draft Three: Feedback

I gathered feedback from my target audience, they gave me verbal feedback and analysed WWW and EBI. I will take their feedback aboard when making my 3rd digipak.

Gathering feedback from my target audience is very important to ensure my digipak fulfils their needs, therefore, these are the changes I will be making to my digipak from the feedback I received:
 - Front cover: I will scale Alex, in order to ensure he's in the centre
 - I will change the font for my tracklist.

Digipak Draft Three

Here is my third draft of my digipak. This was created on Photoshop.

Without template:

 

 Rotated version: 

 

With template:

 

 

FEEDBACK: Effects Cut

As a group, we collected feedback for our effects cut. This will help us make changes for our final cut. We also took this opportunity to ask our target audience where else they wanted the scribble effect, which will also help in our final cut.

 

Edited by Kanaiya

Website Draft Two: Feedback

I gathered feedback from my target audience, I asked 10 people to fill in a questionnaire which I made on Google Forms. I will take their feedback aboard when making my 3rd website.

Website: Production Process (2nd Draft)

I took screenshots of my process when making a website.

Website Draft Two

Below I took screenshots of my website.