Viusal Effects Tutorials-Playlist

Here are the following video clips I used to learn a variety of different specila visual effects including:

• The scribble effect 

• The RGB effect

• The glitch effect 

• The ghost effect 

• The Ultra Key effect

EDM poster

Feedback - Website Draft One: Kanaiya

Here is the feedback I collected for draft one of my website. 


Changes I will be implementing: 

- Centering "SOTO WORLD TOUR 2018"
- Adding news articles.
- Change tour dates so they are not spaced apart.

Feedback - Digipak Draft Three: Kanaiya

In order to look at ways of improving my digipak, I collected target audience feedback. I spoke with the majority of the people who gave me feedback on my first draft, so this worked well as a follow up to look for ways to improve based on the dignified target audience. I typed what they said whilst I received their verbal feedback.

Improvements I will be making on my fourth draft as a result of this feedback:

- Removing title and name of artist from the back cover as there is a lot going on.
- Changing the corner image by editing over it.
- Adding some colours to relate to the house style.

Digipak: Production Process (Draft Three)

I took screenshots of my process when making changes to my digipak.

Digipak Draft Three: Feedback

I gathered feedback from my target audience, they gave me verbal feedback and analysed WWW and EBI. I will take their feedback aboard when making my 3rd digipak.

Gathering feedback from my target audience is very important to ensure my digipak fulfils their needs, therefore, these are the changes I will be making to my digipak from the feedback I received:
 - Front cover: I will scale Alex, in order to ensure he's in the centre
 - I will change the font for my tracklist.

Digipak Draft Three

Here is my third draft of my digipak. This was created on Photoshop.

Without template:

 

 Rotated version: 

 

With template:

 

 

Digipak Draft Three: Kanaiya

Here is the third draft of my digipak. The first image shows the digipak with its template. The second image shows the digipak without a template. The third digipak is a rotated version of image two.

Additional Research: Colour Correcting

In our target audience feedback, one suggestion was to make the powder paint bit colder as it did not go with the rest of the music video. As a result, I decided to look into different ways to change the colour of the chorus of the song.

I watched this video which allowed me to understand how to use the "Fast Colour Corrector" effect.


After watching this video, I decided to try it out in one part of our music video:
 

This created a really interesting hue and I also found that layer cross dissolves on top of each other had an unique effect as well (towards the end of the video), as it blurs and makes our character seem out of touch with reality.

Even though we may not use this in our real media product, it was definitely interesting to learn how to use different effects on Premier.

FEEDBACK: Effects Cut

As a group, we collected feedback for our effects cut. This will help us make changes for our final cut. We also took this opportunity to ask our target audience where else they wanted the scribble effect, which will also help in our final cut.

 

Edited by Kanaiya

Website Draft Two: Feedback

I gathered feedback from my target audience, I asked 10 people to fill in a questionnaire which I made on Google Forms. I will take their feedback aboard when making my 3rd website.

Website: Production Process (2nd Draft)

I took screenshots of my process when making a website.

Website Draft Two

Below I took screenshots of my website.

Digipak Draft Two: Feedback

I gathered feedback from my target audience, I asked 10 people to fill in the questionnaire which I made on Google Forms. I will take their feedback aboard when making my 3rd digipak.

Gathering feedback from my target audience is very important as it will ensure my final digipak is successful, therefore these are the following changes I will be making due to the feedback I received:

- I will remove the white background because it looks out of place
- I will add more bright colours, such as; red, pink, blue etc.
- I will add icons to my back cover
- I will remove the lines for my back cover because it makes the picture look blurry.

Digipak: Production Process (Second Draft)

I took screenshots of my process when making a digipak.

Digipak: Production Process from SonaliNarane

Digipak Draft Two

Here is my second draft of my digipak. This was created on Photoshop.

Without template:

With template: 

 Rotated version:

The Editing Process

As my main roll was of the editor I had to ensure that not only my views and visions were accurately created but I had to work with my team to ensure they also received the final version of what they had envisioned in the first place. This document walks you through a variety of different parts of the editing process.

Editing process from Zeel Sanatkumar

Effects Cut v1

Effects Cut: Titanium - David Guetta ft. Sia from Shadow Inc. on Vimeo.

Feedback - Digipak Draft Two: Kanaiya

For my second draft, I collected further target audience feedback. I used one person from my target audience demographic and asked them to look at ways to improve my digipak. As they had done media before, they annotated my digipak in order to clearly label things to improve.

Digipak Draft Two: Kanaiya

Here is the second draft of my digipak. The first image shows the digipak with its template. The second image shows the digipak without a template. The third image is a rotated version of image two.

Website Draft One: Feedback

In order to improve my website, I received feedback from my target audience. They told me what they like about my website and what I should improve on. The feedback I received from my first draft I will take it into consideration when making my second website draft.

WWW & EBI: Home Page


WWW & EBI: Tour Page


WWW & EBI (Music Page)


WWW& EBI (Gallery Page)

WWW& EBI: Contact Page
I gathered feedback from my target audience for my website because I wanted to ensure my website looked appealing and would grab their attention, so therefore from the feedback I received I will be making the following changes:
- I will change the font for "DJ SOTO" in order to grab the audience's attention. I will use red in order, to make it POP.
 - I will add more bright colours to my home page, such as; red, pink, blue etc.
 - Tour page: My text for "TICKET" blends in with the background, therefore, I will change the colour and font.
 - Music page: Add my album
 - Gallery page: My pictures are repetitive of Alex, and therefore I will take pictures of Alex in different locations.
 - Contact page: Change the layout of my contacts and incorporate bright colours.

Website: Production Process (First Draft)

I took screenshots of my process when making my first draft for my website. 

Website process first draft from SonaliNarane

Digipak: Production Process (First Draft)

I took screenshots of my process when making a digipak.

Digipak: Production Process from SonaliNarane

Digipak Draft One: Feedback

In order to improve my digipak, I received feedback from my target audience. They told me what they like about my digipak and what I should improve on. The feedback I received from my first draft I will take it into consideration when making my second digipak draft.

Feedback from my target audience (WWW):

Feedback from my target audience (EBI):
Gathering feedback from my target audience is very important, in order, to ensure they are satisfied with the final product, and therefore these are the changes I will be making to my digipak:
 - Use another font for my tracklist because it looks boring and it's too simple.
 - For my front cover I will scale Alex bigger, so he's in the centre
 - Add more to my thank you message and I will also change the font because my target audience said it was hard to read.

Digipak Draft One

Here is my first draft of my digipak. This was created on Photoshop.

Without template:

 

 With template: 

 

 

 Rotated version:

Feedback - Digipak Draft One: Kanaiya

In order to understand ways to improve my ancillary product, I collected feedback. I created a collaborative "Google Docs" to gain rich data about what my target audience liked and how it could be better. I will be taking this feedback into consideration in my next draft.

Here is the feedback in the form of screenshots.

What will I change as a result of this feedback?

- Font of texts: This seemed to be a key issue and was used because it was the most preferred by my target audience. However, I will make it more bold and clear to ensure it doesn't merge with the background.

- Removal of "Yin-Yan" signs: May place one symbol on top of the sun but will remove the scattered symbols.

- Colour: Although I received mixed feedback on this, I will colour grade the images slightly with an orange tint so that it stands out and light is emphasised over darkness.

- Size of card symbols: As I like the way that the same images are without it's halo and devil connotations (edited on Photoshop), I will keep them on the front and back but will decrease the size so it isn't foregrounded as much.

Changes I will not be implementing:

- Reducing text of artist: Although I may word it differently to make it more concise, it will not be a key implementation as this adds a personal perspective to the artist.

- Keeping yin-yang on front cover: I will not be doing this as it may look as if a lot is going on in the front cover, particularly because of what is already on the front cover in comparison to the rest.

- Making name of artist stand out: I think that the artist name looks good as it is because it adds a contemporary feel to the digipak and is already right under the title of the digipak for it to stand out.

- Making text bigger: Changing font will fix the issue of being unable to read the copy. Making the text too big may mean that it will not fit into its small section.

What else will I be doing in my second draft?

- Adding a copyright message on the back cover which is conventional of digipaks

- Adding logo of Shadow Inc. in a more clearer way, and maybe even the logo of our artist

- Marking the CD so we are more aware of where it goes

Digipak Draft One: Kanaiya

Here is the first draft of my digipak. This was created on Photoshop. The first image shows the digipak with its template. The second image shows the digipak without a template. The third image is a rotated version of image two.

Digipak Rough Draft

I created a rough draft for my digipak which provides me a good visual of how I want my final digipak to look like, and the pictures I want to use. 

Photoshop/ Website Design

Below I have created a template of my website design.

Website User Experience

Shortlisted Ancillary Images

Here are the following images that I have shortlisted to use in my ancillary products. This includes my digipack and my website.